The Heart Behind Auronature:

Auronature was founded in 2004 with a simple belief — that true care begins with nature’s touch. At a time when the personal care industry was dominated by products filled with harsh chemicals, we chose a different path: to bring people closer to nature through safe, gentle, and sustainable alternatives.

What started as a small initiative to craft natural products has grown into a trusted brand with a loyal community. Over the years, we’ve stayed true to our vision — to create personal care solutions that are not only good for the skin but also kind to the planet.

Our Philosophy :

At Auronature, we believe that nature has everything we need to nourish, heal, and protect. Every leaf, herb, root, and flower has a purpose, and we blend these gifts of nature with care to craft products that deliver visible results without compromise.

Our philosophy revolves around three core principles:

Purity – Only clean, safe, and natural ingredients.

Sustainability – Respecting the planet in everything we do.

Wellness – Caring for your skin, hair, and body in the most holistic way.

Our Initiative :

Our mission is to empower people to live naturally by offering products that are:

Free from harmful chemicals, parabens, and sulfates.

Eco-conscious, using sustainable sourcing and recyclable packaging.

Crafted with transparency and integrity, so you know exactly what you’re putting on your body.

We are not just a skincare brand — we are a movement towards mindful living.

Sustainability Promise :

We owe everything to nature, and giving back is at the heart of Auronature. From sourcing raw herbs responsibly to reducing plastic in our packaging, we ensure that every step leaves the smallest footprint possible. Our goal is to make sustainable living accessible and practical for everyone.

20+ Years of Trust & Quality :

With two decades of experience, Auronature has earned the trust of lakhs of customers who choose us for one reason: authenticity.

We don’t believe in shortcuts. Every batch we create undergoes strict quality checks, ensuring you receive products that are safe, effective, and crafted with care.

Supporting Communities :

Behind every Auronature product is a story of people and communities. We work closely with local farmers and suppliers, promoting sustainable agriculture and supporting livelihoods. By preserving traditional farming practices and empowering communities, we ensure that our growth also contributes to the well-being of others

Our dream is simple: To inspire families everywhere to choose products that care for their health, their skin, and the environment — all at once.

At Auronature, we believe sustainability goes hand in hand with fairness. That’s why we are proud to be a member of the Fair Trade Forum – India, part of the World Fair Trade Organization (WFTO) network.

We follow the 10 Principles of Fair Trade, which ensure that every product meets .

What Makes Auronature Different?

In a world filled with quick fixes, Auronature stands apart by staying true to the slow, honest, and sustainable path.

🌱 100% natural & organic ingredients carefully chosen for their benefits.

🧼 Handcrafted, pH-balanced formulations that respect the skin’s natural balance.

🐰 Cruelty-free practices because we believe beauty should never come at the cost of harm.

🌍 Eco-friendly packaging that reduces waste and supports a greener planet.

💚 Proven Trust – 20+ years of authentic experience and global presence.

🌍 Global Presence & Exports :

From our humble beginnings in India, Auronature has grown into a brand with international reach. Today, we proudly export our products to customers worldwide who value authentic, sustainable, and eco-conscious care.

Every product that leaves our facility meets global quality standards, ensuring that the purity of Auronature is shared across borders while representing India’s natural heritage on the world stage.

🌱 Founder’s & Co Founders note – Vision for the Future

“Our objective is to establish organic and sustainable personal care as a standard practice. At Auronature, we aim to cultivate growth responsibly, innovate thoughtfully, and motivate individuals everywhere to coexist with nature.”

— Poorani vijayakumar , Auronature

MR . VIJAYAKUMAR & MRS. POORANI VIJAYAKUMAR FOUNDER &CO FOUNDER